Creating goals is an important step in having a successful life, but if you create a goal that your brain can’t “believe,” you’re not likely to achieve it. High performance people have a big audacious “why” that drives them. It’s that all-encompassing reason they’re willing to do anything and everything it takes to succeed.

Your task for today is to spend some time thinking about your “why.” Why are you trying to attain this goal?  How much does it mean to you?  Are you willing to do what it takes to succeed?  Would it drive you to pick yourself up and keep going no matter what?

If you want your brain fired up and ready and willing to achieve for you, this kind of emotional clarity is crucial. What happens without it? Well, your brain just won’t believe you…or believe in you.

One of the most important steps in clarifying your purpose is to listen to your internal dialogue. Is it helping or hindering you? Words have an incredible impact on our ability to succeed, and hearing the right words in your self-talk is crucial to your success. While you can’t control the flow of words through your head, there is a way to change them. You see, when you change your emotions, you’ll change what drives the brain.

Use the exercise provided in Step 1 of the 7 Simple Steps to Activate Your Brain’s Peak Potential to figure out what your impact words are and how you can use them to light up your brain and ignite your motivation. And be sure to take advantage of the 7-Day FREE Trial of our BrainTap On-Demand Library to access the audio sessions that will help you uncover your “why” and start you on the path to success. I highly recommend LM03-The Secret Power of Self-Talk from the Life Mastery Series to help change those impact words from negative to positive.

Once you clarify your “why” and activate your brain with your specific impact words, you’ll have won half the battle!  Remember, your brain is working perfectly—and now you’ve completed the first step in activating its peak potential!